Boost sales from the English-Speaking world
Your company’s reputation is everything. Don’t let poor, unidiomatic copy damage it as you look to expand your business in the global market.
There are many challenges when you look to expand your business in the global market. These include learning about local laws and customs and employing local staff.
What many businesses overlook is how their marketing will translate.
And I’m not talking about the word for word translation. I mean, how well their message and tone of voice will agree with buyers in different English-speaking markets. You need to show that you understand the cultural differences between English-speaking countries such as the UK, Ireland, the USA or Australia.
Because when your marketing is well written in English, sales will follow.